Your brand is your design system
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Other principles
Same vein — click, bounce around.
- The company is only one of its product’s customers Product
- Graphical user interfaces as finite-state machines Product
- Keep the balance between product and technical vision Product
- Don’t forget to make money Product
- Give the power back to the business Product
- If it needs training: it’s badly designed Product
- It all comes from the same book. Discover the book →
